1.0អុីស្ត មីក្រូhttps://eastmicro.com.kh/kmnokor@webhttps://eastmicro.com.kh/km/author/nokorweb/rich600338<blockquote class="wp-embedded-content" data-secret="2OXVldUeyG"><a href="https://eastmicro.com.kh/km/about-east/">អំពី អុីស្ត មីក្រូ</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://eastmicro.com.kh/km/about-east/embed/#?secret=2OXVldUeyG" width="600" height="338" title="“About EAST” — EAST MICRO" data-secret="2OXVldUeyG" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script> /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://eastmicro.com.kh/wp-includes/js/wp-embed.min.js </script>About Us About EAST EAST MICRO PLC. is a licensed Microfinance Institution, established in March 2023 and received its license from the National Bank of Cambodia in August 2023. At EAST, we believe that enhancing financial inclusion is best achieved by simplifying access to finance. Our goal is to elevate the standard of living for our customers. We offer a diverse range of financial products, including HOME LOANS to enrich wealth and comfort, BUSINESS LOANS to boost income generation, and PERSONAL LOANS to meet essential needs and enhance lifestyles. EAST successfully launched operations in August 2023 and has been operating in Phnom Penh Municipality and Kandal Province, the most densely populated areas in the country. Milestone 2022 ✔ Conceptualized business model✔ Prepared business and strategic plans✔ Established the office location✔ Selected top management members 2023 ✔ Incorporated the company ✔ Obtained a MFI license ✔ Setup a data center​ and Implemented a core banking system✔ Obtained CBC and CMA memberships ✔ Launched the operations ✔ Signed MoU with East Land and Home 2024 ✔ Semi-automated lending process ✔ Launched cashless operations ✔ Recorded 6 digits of loan portfolio ✔ Launched payment gateway with ABA and ACLEDA ✔ Launched corporate website 2025 y✔ Increased capital from USD 2 million to USD 4.5M✔ Achieved consistent monthly profitability✔ Introduced agriculture loan product✔ Paiticipated in water.ORG project Vision To be the leading institution in simplifying access to finance through quality, integrity, and service excellence. Mission Empowering business holders in the informal economy, farmers, households, and small enterprises with innovative financial solutions to drive inclusive growth and better livelihoods. Core Valuehttps://eastmicro.com.kh/wp-content/uploads/2024/11/About-EAST.jpg900600